// Blog
Notes from the workshop.
Practical writing on MVPs, AI integration, and connected hardware, from a studio that ships them. A new post roughly every other week.
July 18, 2026
AI chatbot on your site: rent one, or own one?
Subscription chatbots start fast and grow expensive with success; a custom widget costs up front and then belongs to you. Where the tipping point sits, and the questions that decide it.
July 18, 2026
You vibe-coded your app. Should you ship it?
AI coding tools let anyone build something that runs, and that is genuinely new. But the demo on your laptop is the tip of an iceberg: production software needs infrastructure, a deploy process, security, and someone who understands the code.
July 17, 2026
How we ship an MVP in six weeks (and what we leave out)
Six weeks is not a heroic sprint, it is a scoping discipline. What survives the cut, what gets dropped, and why the deadline is the feature.
// Get in touch
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